The Design Standard
Friday, April 30, 2010 at 9:52AM
I came across a great piece in Slate this morning that I think is emblematic of how people think about standards and codes. We in the green building community tend to think about standards in very technical terms. At heart, we're all wonk and we like to dive into the pros and cons of a given technology or point out the failings of a given building code or program.
But pull back and read this article; it's author, Daniel Gross gives us a a picture of how those who don't necessarily think about green building every day see the movement and see new regulations. While Gross is a proponent of stronger standards for the built environment and consumer goods, he also does a great job laying out all the arguments against tougher legislation or standards.
But what's lacking in his discussion of these standards is nuance, and while he's talking about how engineers will make better products if forced to (I agree), he also unconsciously raises the need for designers to step in and make better use if energy efficient tools. Take his discussion of CFL lighting...
"Fortunately, higher standards are on the way. The Bush administration set into motion the phasing out of incandescent lightbulbs—which is pushing more people to use more-efficient compact fluorescents and is pushing bulb-makers to make incandescents more efficient. The Obama administration is continuing the trend, with the Department of Energy issuing new standards for water heaters and the Environmental Protection Agency promulgating standards that require monitors to be more efficient."
And
"I was slow to install compact fluorescent bulbs. But when the energy-assessing Moldovan brothers did swap a bunch out, I adjusted. And, voilà, my electricity costs are going down."
There's an opportunity there for a lighting designer to help mitigate the negatives of CFLs with better specification and design. In short, reading this article reinforces what I think we intrinsically understand. People want change, but sometimes they need a nudge to get there. We as building pros need to make sustainable choices more appealing, because we alone stand as the mitigating force between higher energy standards and an unhappy public.
Design,
Energy Code,
energy efficiency,
energy savings,
green design in
Commentary 
Achieving Energy Efficiency Goals: Who Has the Responsibility?
You would be forgiven for not noticing. After all, if Obama himself isn't present, there doesn't seem to be much media interest--much less when the representative is Assistant Secretary Cathy Zoi of the Department of Energy's Office of Energy Efficiency and Renewable Energy--someone most people have never heard of.
Let me be clear. I applaud the cooperation and effort to coordinate funding and initiative behind specific projects to increase energy efficiency across the globe. And frankly, efficiency is the low-hanging fruit that one would hope every country could get behind. But the fact is, how much can these meetings truly accomplish?
After all, the inherent irony in a meeting to hammer out energy efficiency goals is that they tend to lead to results very inefficiently. It requires a lot of flash and heat for muddied, imperfect, and sometimes non-existent results. That is the nature and necessity of diplomatic and cooperative political action. Again, it's admirable and, to some extent, necessary to go through these efforts. But let's not get distracted.
It's like Julie Urlaub from Taiga Company mentioned in our discussion of sustainability: we're all waiting for governments to come in from the top down to "fix" everything, when the real change is waiting to happen in each individual and business.
After all, this is America. Sure, governments can enact stricter building codes or offer incentives for good behavior, but at the end of the day, we own those homes and businesses that are using this energy--and it is up to us to make things better.